This Privacy Policy describes how 777ad2 ("the Platform", "we", "us", "our") collects, processes, stores, shares, and protects the personal data of Players ("you", "your") who access or use our online casino and sports betting services. We take our obligations to Pakistani players' privacy seriously — this document explains exactly what data we hold and why.
Before you read the full legal text, here are the six fundamental commitments that guide how 777ad2 handles personal data from Pakistani players. These principles are not aspirational — they are operational standards that every 777ad2 team member is required to uphold.
777ad2 collects only the personal data that is genuinely necessary to provide our services and meet our legal obligations. We do not collect data just because it is available — every data point has a documented, specific purpose.
Your personal data is protected by industry-standard security measures including 256-bit SSL encryption, access controls, and regular security auditing. 777ad2's infrastructure is designed with data security embedded from the ground up, not bolted on afterwards.
777ad2 does not sell, rent, or trade your personal data to any third party for marketing or commercial purposes. Your data is used to deliver and improve the 777ad2 service — it is not a commodity that we monetise independently of the Platform.
Pakistani players on 777ad2 have concrete rights over their personal data — the right to access it, correct it, request its deletion, and restrict how we use it. We have processes in place to action these requests within 30 days without unnecessary friction.
This document describes every category of data we collect, every purpose for which we use it, and every party with whom we may share it. There are no hidden data practices at 777ad2. If we change how we use your data, we will notify you.
777ad2 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by our regulatory and legal obligations. When data is no longer required, it is securely deleted or anonymised.
Reading Guidance: This Privacy Policy applies to all personal data that 777ad2 processes about individuals who register an account, use our sports betting or casino services, browse our Platform, or otherwise interact with 777ad2. By using 777ad2, you acknowledge that you have read and understood this Policy. This Policy should be read alongside the 777ad2 Terms & Conditions.
777ad2 is the operator of the online casino and sports betting platform accessible at 777ad2.asia, serving players in Pakistan and other permitted jurisdictions. 777ad2 acts as the data controller with respect to all personal data collected through the Platform — meaning we are the entity that determines the purposes and means of processing your personal data.
777ad2 operates under an international online gaming licence issued by a recognised offshore gaming regulatory authority. Our licensing conditions include data protection requirements that form part of our regulatory obligations, operating in parallel with this Privacy Policy.
For all data-related enquiries, including requests to exercise your privacy rights, players should contact 777ad2 through the contact channels set out in Section 14 of this Policy.
777ad2 collects personal data from Players through several mechanisms: directly from you during registration and account use; automatically through your interaction with the Platform; and from third parties where lawfully permitted. The categories of personal data we collect are as follows:
Full legal name; date of birth; gender; National Identity Card (CNIC) number and copy; photographs or video used for identity verification; selfie images submitted during KYC verification.
Pakistani mobile telephone number; email address; residential address (city and district level at minimum; full address for enhanced KYC).
Username; account registration date and time; account status; login history including timestamps, IP addresses, and device identifiers; account preference settings.
Deposit and withdrawal transaction records including amounts, dates, and payment method identifiers; JazzCash account reference (name and mobile number); EasyPaisa account reference; bank account details (name, IBAN, bank name) for bank transfer transactions; PKR balance history; bonus allocation and wagering records.
Sports betting history including markets wagered, stakes, odds, outcomes, and timestamps; casino game session records including game title, wager amount, RTP outcomes, and session duration; game preference patterns; responsible gaming tool usage history.
IP address; device type and model; operating system and version; browser type and version; mobile network operator; screen resolution; session cookies and persistent cookies; clickstream data; page visit timestamps.
Records of live chat conversations with 777ad2 support agents; email correspondence; any communications you initiate through 777ad2 support channels; content of complaints or dispute submissions.
Special Category Data: 777ad2 does not intentionally collect special category data (such as health information, political opinions, or biometric data for identification purposes beyond standard ID photo matching) from Pakistani players. If you voluntarily disclose health information — for example in the context of a responsible gaming self-exclusion request citing mental health reasons — that information will be treated with heightened protection and used solely for the stated purpose.
777ad2 uses personal data collected from Pakistani players for the following specific, documented purposes:
| Purpose | Data Categories Used | Basis (see §4) |
|---|---|---|
| Account registration and management | Identity, Contact, Account | Contract performance |
| Identity verification (KYC) | Identity, Financial | Legal obligation |
| Processing deposits and withdrawals | Financial, Identity | Contract performance |
| Providing gaming services | Gaming, Account, Technical | Contract performance |
| Anti-fraud and security monitoring | Technical, Financial, Account | Legitimate interest |
| Anti-money laundering compliance | Identity, Financial, Gaming | Legal obligation |
| Responsible gaming monitoring | Gaming, Account, Communications | Legal obligation / Legitimate interest |
| Customer support provision | All categories as relevant | Contract performance |
| Bonus and promotion administration | Gaming, Financial, Account | Contract performance |
| Platform improvement and analytics | Technical, Gaming (anonymised) | Legitimate interest |
| Regulatory reporting | Identity, Financial, Gaming | Legal obligation |
| Service communications (transactional) | Contact, Account | Contract performance |
| Promotional communications | Contact, Account | Consent |
777ad2 relies on one or more of the following legal grounds when processing your personal data. We do not process data without a documented legal basis.
The majority of 777ad2's data processing is necessary to perform our contract with you — i.e., to provide the services you have registered to use. This covers account management, payment processing, game provision, and customer support. Without this processing, we cannot deliver the 777ad2 service.
777ad2's gaming licence requires us to perform Know Your Customer (KYC) verification, maintain anti-money laundering records, report suspicious transactions to relevant authorities, and monitor gaming behaviour for responsible gaming compliance purposes. These processing activities are not optional — they are statutory obligations under our regulatory framework.
777ad2 processes certain data where doing so is in our legitimate business interests, provided that those interests are not overridden by your rights and interests. Legitimate interest processing includes fraud detection and prevention, platform security monitoring, aggregated analytics for service improvement, and abuse detection.
Where 777ad2 processes your data on the basis of consent — specifically for promotional and marketing communications — you may withdraw that consent at any time by contacting 777ad2 support or updating your communication preferences in your account settings. Withdrawal of consent does not affect the lawfulness of processing that occurred before the withdrawal.
777ad2 does not sell, lease, or trade your personal data to third parties for their own commercial purposes. However, 777ad2 may share your personal data with the following categories of recipients, for the purposes specified:
When you make a deposit or request a withdrawal, 777ad2 necessarily shares relevant transactional and identity data with the payment service providers involved — including JazzCash (Jazz/Warid), EasyPaisa (Telenor Microfinance Bank), HBL, UBL, and Meezan Bank, as applicable to your chosen payment method. These providers process your data under their own privacy policies and regulatory frameworks as licensed financial institutions in Pakistan.
777ad2 uses third-party KYC verification service providers to assist with identity document checking and fraud detection. These providers process your identity data under strict data processing agreements with 777ad2 and are contractually prohibited from using your data for any purpose beyond the specified verification service.
Some technical game session data — including bet amounts and game outcomes — may be processed by third-party game studios and platform providers (such as PG Soft, Evolution Gaming, Ezugi, and similar) that supply the gaming content available on 777ad2. These providers operate under their own licences and are contractually bound to data processing standards.
777ad2 is legally required to disclose relevant personal data to regulatory bodies, law enforcement agencies, and financial intelligence units upon lawful request, production of a valid legal order, or where we are under a regulatory obligation to report. We will notify you of any such disclosure where we are legally permitted to do so.
777ad2 may share personal data with affiliated group entities and carefully selected third-party service providers who provide infrastructure, IT, analytics, fraud prevention, and customer communications services to 777ad2. All such sharing is governed by data processing agreements that require these parties to maintain appropriate security standards and use the data only for the specified purpose.
No Marketing Third-Party Sharing: 777ad2 does not share Pakistani players' personal data with advertising platforms, data brokers, or third-party marketers for their independent commercial use. Any promotional communications you receive about 777ad2's own offers and products are sent by 777ad2 directly and only to players who have provided consent.
777ad2 uses cookies and similar technologies on the Platform to deliver core functionality, maintain your session, and collect analytics data. The following categories of cookies are used:
You may configure your browser to refuse cookies, but please note that doing so will impair certain 777ad2 functionality — including your ability to remain logged in and access personalised features.
777ad2 implements comprehensive technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, alteration, disclosure, or destruction. These measures include:
While 777ad2 takes all reasonable measures to protect your data, no internet transmission or digital storage system is completely impenetrable. We encourage Pakistani players to protect their own 777ad2 account by using a strong unique password and enabling two-factor authentication.
777ad2 retains personal data for the periods set out below, after which data is securely deleted or irreversibly anonymised:
Where you request deletion of your personal data, 777ad2 will delete or anonymise data to the maximum extent possible while retaining only what is strictly required by our legal and regulatory obligations (primarily anti-money laundering record-keeping).
As a user of 777ad2, you have the following rights in relation to your personal data. 777ad2 will action all valid requests within 30 calendar days of receipt. We do not charge a fee for exercising your rights unless a request is manifestly unfounded or excessive.
Request a copy of all personal data 777ad2 holds about you, together with information about how it is being used.
Request correction of inaccurate personal data or completion of incomplete data that 777ad2 holds about you.
Request deletion of your personal data where it is no longer needed for the purpose for which it was collected, subject to legal retention obligations.
Request that 777ad2 restrict processing of your data to storage only, pending resolution of a dispute about accuracy or lawfulness of processing.
Receive your personal data in a structured, machine-readable format, and have it transmitted to another service provider where technically feasible.
Object to processing based on legitimate interests, including profiling for analytical purposes. You also have an absolute right to object to processing for direct marketing.
To exercise any of these rights, contact 777ad2 via live chat or by email at [email protected]. Please include your registered mobile number or username so we can locate your account. We may request identity verification before actioning a rights request to ensure we do not disclose data to an unauthorised person.
777ad2 has implemented age verification as a mandatory step before any player may access real-money gaming services. Where 777ad2 discovers or is informed that a person under the age of 21 has registered an account, we will immediately close the account and delete all personal data associated with it, save for any information we are legally obligated to retain.
If you are a parent or guardian and believe your child may have created a 777ad2 account, please contact us immediately via live chat or email. We will take prompt action to close the account and delete the minor's personal data.
777ad2 operates internationally and some of your personal data may be transferred to, and processed in, countries outside Pakistan. This includes transfers to: our hosting infrastructure providers; our gaming content providers' systems (which may be located in Europe, Asia, or elsewhere); and our KYC verification partners.
Where data is transferred internationally, 777ad2 ensures appropriate safeguards are in place — typically through contractual data processing agreements that impose privacy obligations on the receiving party equivalent to those applicable under our gaming licence. If you would like information about the specific safeguards applicable to any international transfer, please contact 777ad2 support.
The 777ad2 Platform may, in the future, contain links to third-party resources or display third-party content. This Privacy Policy applies only to data processed by 777ad2 directly. 777ad2 is not responsible for the privacy practices of any third-party operator, game studio, or content provider, and we encourage players to review the privacy policies of any third-party services they interact with.
777ad2's Pakistani payment partners — JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank — are independent data controllers in respect of data they hold as licensed financial institutions in Pakistan. Their handling of your financial data is governed by their own privacy policies and by Pakistani financial regulation, not by this 777ad2 Privacy Policy.
777ad2 reserves the right to update or amend this Privacy Policy at any time, for reasons including: changes to our data processing practices; changes in applicable law or regulatory requirements; changes to the services we offer; or improvements in how we communicate with players.
Where changes are material — meaning they significantly alter how we use your data or your privacy rights — 777ad2 will provide notice of the change via your registered email address at least 14 days before the revised Policy takes effect. For non-material clarificatory amendments, the revised Policy may be published on the Platform without advance individual notification.
The "Last Updated" date at the top of this page will always reflect the most recent revision. Continued use of 777ad2 after the effective date of any revised Privacy Policy constitutes your acceptance of that revised Policy.
If you have any questions, concerns, or complaints about this Privacy Policy or 777ad2's data practices, please contact us through the following channels. 777ad2 does not operate a telephone support line — all privacy enquiries must be submitted in writing via the channels below.
Privacy Enquiries Email: [email protected]
Live Chat: Available 24/7 through the 777ad2 platform. Select "Privacy / Data Request" as your enquiry type.
Response Commitment: Privacy rights requests acknowledged within 5 business days; substantive response within 30 calendar days.
If you are not satisfied with 777ad2's response to your privacy complaint, you may escalate the matter to the data protection supervisory authority relevant to our gaming jurisdiction, or to the dispute resolution body appointed under our gaming licence. Details of these bodies are available from our support team upon request.
777ad2 takes all privacy complaints seriously. We have a designated internal point of contact responsible for data protection compliance who oversees our response to privacy concerns raised by Pakistani players.
You've read the 777ad2 Privacy Policy. Our data practices are transparent, our security is robust, and your rights are real. Now experience what Pakistan's premier online casino and betting platform has to offer. 21+ only. Play responsibly.
21+ only. Gambling involves real financial risk. Please also review our Terms & Conditions and Responsible Gaming page. For data requests or privacy concerns, contact [email protected] at any time.